Last summer at the New York Art Book Fair, I spent an inordinate amount of time snuffling through a pile of vintage porn mags from the late 60s/early 70s at the Vasta booth. Now, this stuff was different from the soft-focus vintage Playboys or lubed up Hustlers you can find at the flea market - it was far more fascinating and subversive and... earnest. Zine-like in form, this was weird, homemade, hairy gritty-hippie smut printed on newsprint pages with hand-drawn art in the margins.
Many of the issues were created by women. Sometimes, the editrix, art director and publisher were all the same woman, treating her fans to a personal erotic letter in every issue and showing me that our sex slang has changed quite a bit in the last 50 years. Inside, there were ads for realistic molded clay dildos and tales of gender-bending threesomes. There were unwaxed bodies on floral sheets and boobs of all shapes and squishiness. The magazine covers were psychedelic pastiche, featuring grinning naked people in halftone, surrounded by rainbow shooting stars. I obviously had to have something, so I picked up a magazine called OOH! published in 1970 and brought it home.
There it lay for several months in technicolor splendor beside a struggling potted fern and a half-eaten box of See's Candy, a still-life that ultimately became the inspiration for this vintage shoot. Senecca photographed Isabella as we styled her in our own personal mix of subtle, textured vintage, playing the part of an off-duty 70s feminist at home. A little voyeuristic, a little sticky, we imagined the private moments of a woman at the peak of the sexual revolution through a female gaze. We pulled together pieces from the 70s through the 90s that you can actually wear right now, accessorized with nothing but a tan. Enjoy, babes! We'll be posting selections from our shoot throughout the week, with items shown available for purchase online and in the store.
And yeah, we polished off the rest of those chocolates. What, they weren't even that stale!
Co-Owner and vintage porn enjoyer :-D